"Callus" refers to a thickening of the skin’s outer layer. This defense mechanism develops as a result of repeated pressure or friction. When this thickening becomes excessive, it is called hyperkeratosis. Calluses are larger areas that are often yellowish and have indistinct borders. They develop mainly on the ball of the foot, the sides of the foot, or the heel. Although they are painless at first, they can crack and cause pain.

Tight shoes, prolonged walking, sports activities, foot deformities, or uneven weight distribution can contribute to their development. At the pharmacy, a request for callus-removal products may therefore indicate an underlying mechanical issue. The pharmacist can recommend regular moisturizing and appropriate footwear, and then refer the patient if there is persistent pain, recurrence, a wound, or diabetes.
When calluses reappear, topical treatment isn’t always enough: it treats the skin without addressing the source of the pressure. Following a podiatric evaluation, orthotic insoles can help distribute weight more evenly and relieve areas of excessive pressure.
With Vistapod, pharmacies can offer a foot health service that combines gait analysis with tailored solutions, including orthotic insoles. For pharmacy owners, this service enhances the advice they provide, builds patient loyalty, and creates a high-value-added source of revenue.
Would you like to offer VistaPod at your pharmacy? Contact our team to learn more about the solution.